KnE Social Sciences

Published date: Sep 18 2025

Journal Title: KnE Social Sciences

Issue title: The Mercu Buana Ecobiz Energy International Conference: Human Capital and Youth Involvement for Sustainable Energy

Pages: 200 - 212

DOI: 10.18502/kss.v10i23.19766

Dewi Nusraningrumdewinusraningrum@mercubuana.ac.idUniversitas Mercu Buana, Jakarta

The increase in awareness and sustainable action as student involvement in energy sustainability at Mercu Buana University is driven by the global urgency to overcome climate change and limited energy resources, as well as the strategic role of higher education in forming a generation that is aware of the importance of sustainable energy practices. This research was conducted to explore the active engagement of students who have a role as agents of change in energy sustainability efforts within Universitas Mercu Buana (UMB). The right qualitative research method to increase awareness and sustainable action as student involvement in energy sustainability at Universitas Mercu Buana is to conduct in-depth interviews and focus group discussions (FGD) involving student representatives from six faculties to explore their perceptions, motivations, and barriers related to energy sustainability initiatives on campus. The results show that students from the six faculties at Universitas Mercu Buana have varying awareness of energy sustainability, with some faculties being more responsive to the initiative, while others require a more intensive and relevant approach to education. The implication is that Universitas Mercu Buana needs to design an educational strategy tailored to the needs and characteristics of each faculty to increase student involvement equally in energy sustainability.

Keywords: student engagement, energy sustainability, UMB, awareness, sustainable action

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