KnE Social Sciences

ISSN: 2518-668X

The latest conference proceedings on humanities, arts and social sciences.

Impact Analysis of Indonesian Top Box Office Horror Movies for Indonesian Tourism Destination

Published date: Jan 08 2025

Journal Title: KnE Social Sciences

Issue title: The Bandung Creative Movement 2023 – Enhancing Collaboration In Arts, Design And Craft For Sustainable Creative Industries: Sustainable Design

Pages: 71 - 81

DOI: 10.18502/kss.v10i2.17879

Authors:

Kevin Wisnu Wicaksono Nugroho1kevinwisnu.id@gmail.comTelkom University, Bandung

Riksa BelasundaTelkom University, Bandung

Abstract:

Horror films are a genre that is feared when compared to other genres because they contain elements that are generally feared by humans, such as ghosts, terror, and nuances that often make the audience uncomfortable with the situation presented. However, the horror genre in Indonesia topped the box office in the year of the film’s release. As of the last five years (2017–2022), there are Pengabdi Setan (Satan’s Slaves) as highest in 2017, and KKN in Dancers Village (highest in 2022), and Satan’s Slaves 2 Communion (second highest in 2022). Not only that, the popularity of these films made the film become a public discussion (in this case, the location). For example, the little house and the apartment from Satan’s Slaves (the first & the sequel) is now officially a haunted house ride, then the Plunyon bridge in Jogjakarta which attracted public attention after appearing in the KKN in Dancers Village (2022). This study uses qualitative methods in the form of online observations and interviews, to provide a perspective on how strong the influence of a film is on a location. The results of this study concluded that the factors received by the location of the horror film were due to three factors, namely: the storytelling of the film scene at that location, what was set by the crew, and how the film was presented visually.

Keywords: horror, film, tour destination

References:

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[3] Agung, G. Plunyon Kalikuning Tiket Masuk & Daya Tarik. Travelspromo.com. 2023

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[6] Wahid U, Agustina S. Strukturasi proses produksi film horor Pengabdi Setan: perspektif ekonomi politik. ProTVF. 2021;5(1):80–100.

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