Published date: Oct 02 2024

Journal Title: KnE Social Sciences

Issue title: 4th International Conference in Social Science (4th ICONISS): Urban Innovation

Pages: 49–53

DOI: 10.18502/kss.v9i26.17068

Dyah Ayu Puspitaningartidyahayupuspita7777@gmail.comSocial Science Doctoral Program, University of Merdeka Malang, Malang

Bonaventura NgarawulaSocial Science Doctoral Program, University of Merdeka Malang, Malang

Catur WahyudiSocial Science Doctoral Program, University of Merdeka Malang, Malang

Posyandu is a community-based health initiative created to tackle health improvement policies and make access to basic healthcare services, especially maternal and infant care, easier for the community. The success rate of reducing infant and maternal mortality depends on the extent to which the community actively participates in Posyandu activities, is cooperative and informative to officers, contributes ideas, and participates in the implementation of service innovations. This research aims to see how far Posyandu is implemented as it should be in the community, and to understand underlying factors of social behavior in society. This is a qualitative study that uses descriptive methodologies to explain the social behavior of the community toward posyandu. The results show that posyandu management is heavily reliant on the behavior of those involved in its services, from healthcare workers as service providers to community leaders and village officials as motivators in strengthening the posyandu because posyandu is a type of health effort made to empower the community and facilitate access to basic healthcare services to its members. On the other hand, the behavior of those who do not actively support and engage in posyandu initiatives might affect others and create problems within the community. Community empowerment is established by motivating elements to enhance family and community health, identifying needs and impediments to health services, and understanding available resources.

Keywords: social behavior, posyandu, community, health behavior

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