KnE Social Sciences
ISSN: 2518-668X
The latest conference proceedings on humanities, arts and social sciences.
A Literature Review: Unraveling the Dimensions of Food Quality and Its Influence on Consumer Satisfaction
Published date: Apr 05 2024
Journal Title: KnE Social Sciences
Issue title: Brawijaya International Conference on Business Administration, Taxation, and Tourism (BICBATT 2023)
Pages: 453–467
Authors:
Abstract:
This research examines food quality dimensions and their impact on customer satisfaction, a topic often seen through a Western lens. By delving into menu variety, taste, presentation, temperature, and freshness, we provide a comprehensive review of food quality aspects. Notably, this study emphasizes on the Asian perspectives, by broadening the understanding beyond Western viewpoints. The methodology comprises a review of literature, spanning a range of scholarly articles and research journals, delving into the discourse of food quality and customer satisfaction. Our findings highlight the significance of diverse menus, sensory taste attributes, and aesthetic presentation in shaping consumer expectations. Furthermore, the importance of food temperature and freshness in determining satisfaction is emphasized. This research crucially blends varied cultural insights with universal food standards, promoting a nuanced approach in the global food industry to optimize customer contentment.
Keywords: food quality, consumer satisfaction, dimensions of food quality
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