Published date: Oct 08 2024

Journal Title: KnE Social Sciences

Issue title: 4th International Conference in Social Science (4th ICONISS): Governance and Poverty Alleviation

Pages: 348–357

DOI: 10.18502/kss.v9i27.17118

Dian Hafizahdianhafizah@agr.unand.ac.idAgribisnis, Social Economics of Agriculture Department, Universitas Andalas

Rini HakimiAgribisnis, Social Economics of Agriculture Department, Universitas Andalas

Devi AnaliaAgribisnis, Social Economics of Agriculture Department, Universitas Andalas

West Sumatra is a region in Indonesia with a high supply of local food sources at reasonable costs, such as cassava, purple sweet potatoes, white sweet potatoes, and taro. However, it turns out that local food sources have not been widely utilized. This study aims to formulate a sustainability strategy for the development of the local food industry. The research method used is a focus group discussion with the government and business actors in the local food industry in West Sumatera. The strategies created will consider the strengths, weaknesses, opportunities, and threats faced by the local food industry using a SWOT analysis. Results classified 8 items under strengths, 9 under weakness, 10 under opportunities, and 8 under threats. Based on this, a strategy will be formulated which is a combination of the part of SWOT area that consists of 2 SO strategies, 2 WO strategies, 2 WT strategies, and 2 ST strategies.

Keywords: sustainability, SMEs, local food, SWOT

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