KnE Social Sciences

ISSN: 2518-668X

The latest conference proceedings on humanities, arts and social sciences.

Community Empowerment Through Diversification of Klithik Puppets Based on Creative Business to Promote Tourism in Wonosoco Village, Undaan District, Kudus Regency

Published date: Jun 04 2024

Journal Title: KnE Social Sciences

Issue title: 1st International Conference on Economic, Management, and Accounting (ICEMA)

Pages: 329–338

DOI: 10.18502/kss.v9i17.16367

Authors:

Zuliyani Irmawati FristiyaniManagement Department, Universitas Muria Kudus, Indonesia

Dwi Soegiartodwi.soegiarto@umk.ac.idManagement Department, Universitas Muria Kudus, Indonesia

Radita MeilarizaAccounting Department, Universitas Muria Kudus, Indonesia

Abstract:

Klithik puppet, in Wonosoco Village, Undaan District, Kudus Regency, is a local cultural heritage that is not well-known by the wider community, especially in Kudus Regency. The existing cultural potential and the title of a Tourism Village have not been utilized optimally for the welfare of the people in Wonosoco Village. To support the realization of the Village SDGS and make it economically equitable, the community has to play an important role in supporting the implementation of this goal. So, the idea emerged to carry out economic empowerment through product diversification such as t-shirts, hats, and keychains with the theme of Klithik puppet. This research aims to find out whether economic empowerment through diversification of creative economic products affects the economic welfare of the people of Wonosoco Village. This research is field research with a qualitative descriptive analytical approach. Data collection techniques were observation, interviews, and documentation studies. The results of the research show that economic empowerment can improve entrepreneurial skills, open new jobs, and encourage tourism in Wonosoco village, Undaan district, and Kudus district. The patterns used in implementing activities include socialization, product manufacturing, product manufacturing training, mentoring and monitoring, marketing management as well as program evaluation and sustainability.

Keywords: Klithik puppet, economic empowerment, creative business, digitalization

References:

[1] Hapsari AD. (2016). Aesthetics of Klithik Puppetry in Wonosoco Village, Kudus Regency. http://lib.unnes.ac.id/29587/1/2411409050.PDF

[3] Murtana IN. New Show Paradigm of Wayang Klithik Wonosoco. Dance & Theater Review. 2019;1(2): https://doi.org/10.24821/dtr.v1i2.3163.

[3] Rofian QM, Rahmawati I. (2016). WAYANG KLITIK WONOSOCO VILLAGE UNDAAN DISTRICT KUDUS DISTRICT (Historical and Visualization Studies. 174–185. Sugeng Irianto, Vonny Siti Anggrahini Budiarti, Sri Harmanto, and SSR (2019). Dissemination of Creative Industry Technology and Environmental Engineering in an Effort towards a Cultural Innovation Village in Gemampir Village, Karangnongko District, Klaten Regency. DIANMAS Journal, V, 8 (2), 1–6. http://jurnaldianmas.org/index.php/Dianmas/article/view/168%0A https://jurnaldianmas.org/index.php/Dianmas/article/viewFile/168/129

[4] Wahono TB, Saputra H, Huda C. Development of Pop-Up Media as an Effort to Preserve Wayang Klitik. Paedagogia. 2018;21(2):220.

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