Published date: May 17 2024

Journal Title: KnE Social Sciences

Issue title: 1st International Conference on Islamic Economics, Business Development and Studies (1st ICIEBDS)

Pages: 439–447

DOI: 10.18502/kss.v9i16.16262

Wina Mardhatillah Vinnisa5554200007@untirta.ac.idSultan Ageng Tirtayasa University

Moh. MukhsinSultan Ageng Tirtayasa University

This study aims to determine how influential digital wallets are in increasing businesses in the field of food and beverages and online shops. Researchers took a descriptive quantitative research method. From the results of the study, digital wallets have a positive and significant effect on increasing sales in the food and beverage sector. Then it also shows significantly and positively that digital wallets affect increasing business sales in the online shop. Furthermore, the results of this study also show together that there is an influence between increasing food and beverage sales and increasing online shop business on digital wallets with contributions of 56.767% and 4.434%.

Keywords: digital wallet, food and beverage, online shop

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