KnE Social Sciences

ISSN: 2518-668X

The latest conference proceedings on humanities, arts and social sciences.

The Influence of Entrepreneurship Knowledge, Financial Literacy, and Motivation on Students' Interest in Building a Start-up Business

Published date: Jan 24 2024

Journal Title: KnE Social Sciences

Issue title: The 6th International Research Conference on Economics and Business (6th IRCEB)

Pages: 121–132

DOI: 10.18502/kss.v9i4.15063

Authors:

Luh Indrayaniluh_indrayani@undiksha.ac.idFaculty of Economics, Universitas Pendidikan Ganesha, Singaraja, Indonesia

Komang Endrawan Sumadi PutraFaculty of Economics, Universitas Pendidikan Ganesha, Singaraja, Indonesia

Anak Agung Yudha Martin MahardikaFaculty of Economics, Universitas Pendidikan Ganesha, Singaraja, Indonesia

Kadek Ari ArtadewiFaculty of Economics, Universitas Pendidikan Ganesha, Singaraja, Indonesia

Ida Ayu Putu Cintya ParamithaFaculty of Economics, Universitas Pendidikan Ganesha, Singaraja, Indonesia

Abstract:

This study aims to determine the destruction of entrepreneurial knowledge, financial literacy, and motivation for students’ interest in building a business startup. This study is a quantitative study with 167 respondents. The sample determination method uses a purposive sampling technique by determining the number of samples using the Slovin formula. The data used are primary data obtained through the dissemination of questionnaires and measured using a Likert scale. The data analysis technique uses multiple linear analysis techniques with its processing using SPSS. The results showed that entrepreneurial knowledge, financial literacy, and motivation had a positive and significant effect on students’ interest in building business startups.

Keywords: startup business, entrepreneurial knowledge, financial literacy, motivation

References:

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